I have been following the fashion industry closely for the last few years, and I am convinced that it is on the cusp of a revolution.
From the brands that we know and love to the brands whose products we will never use again, the consumer is in the middle of a radical shift in the way that we shop.
In the past five years, we have witnessed the rise of online retail and the growth of online shopping platforms like Amazon, Walgreens, and Target, which have brought unprecedented scale, accessibility, and convenience to consumers.
These online shopping tools have democratised our ability to shop and are driving the transformation of our lives, as well as the way in which fashion brands are being created.
I started writing about this revolution in 2012, when I started my own fashion label, a company called Mavai.
The aim of Mavae was to provide consumers with a platform to shop for fashion items and other brands.
After three years, Mavayas business model has evolved into a $2 billion business with stores across India, and the brand is expanding into India’s fashion capital, Mumbai.
For a small business to survive in this fast-changing industry, it is essential that they have a well-thought out business plan.
This is where my company’s focus lies, and Mavago is just one part of our business plan to be a fashion brand that offers an unparalleled experience to the consumer.
Mavale is also a global brand, which means we have an online presence in over 40 countries, and a global network of over 1,200 stores across the globe.
Our aim is to help our customers navigate the world of fashion online, whether they are looking for a new pair of jeans, a pair of heels, or a stylish dress, with our unique brand and customer service.
Mavai is committed to creating a safe, supportive and fun place to shop, and we have the support of a team of experts who will work with you to find the perfect item to suit your lifestyle.
The team at Mavage is always looking for ways to improve our online shopping experience.
We take pride in making our online stores one of the most trusted and secure places to shop online.
We have been investing in our online shop to ensure that our customer experience is the best it can be.
We have invested heavily in customer engagement.
Our customer engagement team is constantly looking for new ways to increase the experience of our customers online, so they can discover new brands, products and trends.
In the first two months of this year, we added a new section on our website called ‘Brand Guides’.
We have also created an extensive list of our online store’s featured brands, and have been updating our blog every week to share all the information about our brand, from our products to our team.
Mavale also has a range of events and exhibitions, where we are excited to showcase our brand’s work and share its latest innovations.
The best way to start is by joining us at one of our events, or by taking a trip to one of Mava’s five stores across Mumbai.